Filipino sensation SB19 has just unveiled their latest venture – the launch of their very own entertainment company, 1Z Entertainment. This group announced their company on their YouTube channel.
SB19 said that they aim to reshape the landscape of the Filipino entertainment industry.
1Z Entertainment, which derives its name from the word "zone," represents the essence of SB19's journey. As the group explains, "THE ZONE" serves as their dojo, where they continuously hone their skills and talents, while "IN THE ZONE" signifies their unwavering commitment to “giving their all in every endeavor.”
John Paulo Nase, SB19’s frontman, is the CEO of 1Z Entertainment. He expressed the company's mission, saying, "We are taking the same guiding principles not only for SB19 but for future generations of artists, performers, and creatives alike. In breaking norms, we see the new standard of Filipino artists unfold."
SB19, who have captured the hearts of fans worldwide, added that they are determined to expand their impact beyond their own music.
Nase stated, "We've put our hearts and minds into these core values as artists. And now, we're breaking our own limits to take on the responsibility of pushing this movement – not only as SB19 – but as industry shakers in general."